Over the last few days, the nation has been racing against time and the inevitability of human contact to contain the outbreak of COVID-19, known as Coronavirus, in the United States. Some communities have been impacted more strongly than others, reporting more and more new cases of Coronavirus every day, while other communities are bracing for the impact of their …
Great marketing starts with a story. Do you have all of the chapters you need to tell your story? If not, you need a brand book! Branding is more than a logo or a tagline – it’s based on perception. Branding is the communication of values, characteristics, and unique attributes of your community or business – the complete story. Through strategic …
Summer events are right around the corner, and most communities are preparing for them in early Spring, if not earlier. If your community’s events have had the same logo design for several years, it might be time to consider rebranding them this year. In this episode of the Maven Minute, we dive into the reasons you should rebrand your community …
If you’ve spent a ton of time curating some super snarky, knee-slapping, punny social media content and are wondering why you aren’t getting any “likes,” you might be feeling like the gif on the left. We might be able to shed a little insight! The reason behind your digital unpopularity boils down to the ever-changing, unbelievably complicated metric, social media platforms …
At Haven Creative, our mission is to, “make mavens of our peers and partners.” A maven is an expert or connoisseur. As marketing mavens, that means we are committed to sharing our expertise with you so that you can be a maven too! We are excited to launch our Maven Minute video series featuring your very own Mavens! Every other …
“Google it.” “Search it up.” “YouTube it.” These are all things we hear and say on a daily basis. We can quite literally research just about anything we want to know. Information is available at our fingertips. This is awesome, right? Let’s turn the tables from searcher/consumer to informer/sales. We all want the world to know about our …
We firmly believe everyone needs a BHAG. We have one. President John F. Kennedy had one. Microsoft had one. BHAGs have led to some of the biggest successes in American history. Our BHAG is to impact one million lives through communication and branding efforts. When we first decided this was our BHAG, it seemed impossible. Just two years later, we’ve impacted almost 300,000 lives… and …
As a government entity, requests for proposals (RFPs) are a great way to help ensure your company procures the most competitively priced services you need to complete your project. In the marketing agency world, however, requests for proposals are often seen as a necessary evil to get work because the process is often complex and lengthy. If you are seeking …
Fun fact: We have exactly eight dots in our Haven Creative logo for a reason. They represent the “8 to Great Maven Method®“, our proprietary process for building brands and helping our customers “connect the dots” in their organization… like how the eight dots in our logo complete the solid semicircle around our name. We’ve really thought this through! By …
Over the course of a day, you subconsciously look at hundreds of event logos. From businesses you drive by on your commute, to the logo printed on your morning coffee, to the icon on your computer, you probably see some logos so often that you don’t even notice them anymore. At some point, you might even find yourself designing a …